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SmartOdds Comparison Overview

SmartOdds Comparison Overview

The team at Smart B have been working on an ambitious project over the past 18 months to build and deliver the best odds comparison service in the market. 

They have engaged several very successful punters, including our own Dean Evans, to provide feedback on what punters want, and the features required to provide the best possible platform.

The Smart Odds Comparison (SOC) is not just another odds tool — it’s a constantly evolving platform designed to give punters an edge.

Some of the features include:

🔹 Real-time fluctuations with live odds updates from more bookmakers than any other odds comparison platform in Australia, plus the 3 totes and Betfair

🔹 Customisable layouts to suit your preferences for a personalised experience

🔹 Access to Historical Data including fluctuations and highlighting of price movements for deeper insights into whether a horse is firming or drifting, allowing you to identify market trends and make more informed betting decisions

🔹 Blackbook Functionality

🔹Covers both horse racing & sports

Most importantly, this platform has been built by an organisation with a team of IT Developers. One of the biggest gripes received regarding other odds comparison tools, platforms and websites is that once they launch they never improve, there are little to no improvements made, they stay the same and feedback is ignored. Smart B are very different, in that they are wanting feedback and are wanting to build as many of the features desired by smart punters as possible. They aim to continually improve the Smart Odds Comparison tool every week based on feedback. There is already a list of items being worked on to continue to make the SOC the best in the business. 

Currently Smart Odds Comparison offers Odds Comparison for all Horse Racing, Harness Racing & Greyhound Racing. They also have sports including NRL, AFL & cricket, and are even expanding into Futures Markets for both Horse Racing & Sports.

Smart B are very generously offering all Winning Edge Investments readers the opportunity to try the Smart Odds Comparison (SOC) for FREE for 1 month.

If you're serious about getting the best odds and maximising returns, we strongly suggest taking advantage of the complimentary 1-month trial. Other odds comparison tools lack innovation, and don’t evolve — leaving you missing out on better odds and bigger profits. That’s why the Smart Odds Comparison (SOC) is different. The SmartB team is always updating, improving, and adding new features to give you the most accurate, customisable, and punter-friendly experience. SmartB actively engages with their users and are constantly looking for feedback to improve and deliver the most accurate racing odds and more on one platform. Plus they have the most bookies available!

Test-drive the Smart Odds Comparison (SOC) for FREE for an entire month with the following Promo Code: WINNINGEDGE25

It is then $29 per month ongoing if you wish to continue after the 1-month trial, but you can cancel anytime. 

👉 Grab Your Free Trial Today: Sign up to Smart Odds Comparison here

When we first introduced SmartOdds, we talked about what the platform was trying to do and the amount of work the SmartB team had put into building it. 

Since then, the product has continued to expand, and we think the best way to explain SmartOdds now is not just to run through another list of features. 

It’s to explain how a punter might actually use it. 

Because that’s really where the value is. 

If you already check several bookmakers, Betfair and the totes before betting, SmartOdds is designed to bring more of that process into one place. 

The platform currently covers horse racing, greyhound racing and harness racing, along with international racing, and also includes selected sports markets such as AFL, rugby league, cricket, soccer and basketball.  

It also brings together prices from almost 100 bookmakers, Betfair and Australian totes, subject to availability.  

Here’s How We’d Use SmartOdds 

Let’s say we’re looking at a Saturday race. 

The first thing we want to know is obvious: 

What prices are available? 

Instead of opening five or ten bookmaker accounts, SmartOdds lets us compare the available market from the one screen. 

That saves time straight away. 

Then we might look at Betfair Back and Lay prices. 

That gives us another view of the market rather than relying only on fixed-odds bookmakers. SmartOdds includes those Betfair prices alongside bookmaker and tote information.  

After that, we want to know: 

How did we get to this price? 

That’s where the fluctuations and historical odds become useful. 

A horse being $4 now means one thing. 

A horse that was $7 and is now $4 tells you something completely different about what the market has done. 

SmartOdds lets you review those price movements and historical odds so you’re not only looking at the final number in front of you.  

If We’re Waiting for a Price 

This is where the price notifications come in. 

If we’ve got a price in mind, we don’t want to spend the next hour constantly refreshing bookmaker apps. 

SmartOdds includes price-related notifications, which can help you monitor the markets you care about.  

That’s a small feature, but it solves a very practical problem. 

If We’re Following a Horse 

SmartBook and watchlists are another feature we think regular racing punters will understand immediately. 

See something you want to follow next preparation? 

Save it. 

Want to keep a runner on your radar? 

Put it on a watchlist. 

SmartOdds gives you those tools inside the same platform you’re already using to compare the market.  

Set the Screen Up the Way You Want 

One thing we’ve always believed with betting software is that every punter looks at the market differently. 

Some people want the bookmakers front and centre. 

Some care more about Betfair. 

Some want fluctuations. 

Some want the totes. 

Some want everything. 

SmartOdds lets you customise the racing display around the information you actually use.  

That means once you’ve spent a bit of time setting it up, the platform starts feeling a lot more like your own racing screen instead of somebody else’s. 

It’s Not Just Race-Day Markets Anymore 

SmartOdds is also expanding beyond the immediate race in front of you. 

There is now racing futures comparison, which gives punters the ability to look at longer-term racing markets as well. 

And if you also bet on sport, SmartOdds has selected markets across AFL, rugby league, cricket, soccer and basketball.  

That makes it more useful for people whose betting doesn’t stop when the last race is run. 

The Main Benefit Is Still Pretty Simple 

For all the extra features, we think SmartOdds still comes back to one very basic idea: 

Compare more of the market without wasting time jumping between sites. 

Everything else builds around that. 

Fluctuations help you understand the movement. 

Historical prices give you context. 

Notifications help you follow a target price. 

SmartBook helps you remember the runners you want to follow. 

Custom layouts let you organise the information around the way you bet. 

Sports and futures give you more markets to compare. 

That’s what makes the product useful. 

SmartOdds Is Still Evolving 

As we said in the original article, one of the more encouraging things about SmartOdds is that it’s not being treated as a finished product. 

The platform is still being developed, and the team behind it continues to add and improve functionality. 

That doesn’t mean everything is perfect. 

With a platform pulling information from a large number of external providers, there can still be occasions where prices are delayed, markets are unavailable or a feed isn’t behaving as expected.  

But the overall direction is clear. 

The idea is to keep building a better comparison and market-tracking platform around how punters actually work. 

Try It for Yourself 

If you read our first SmartOdds article but didn’t give it a go, there’s now another reason to test it. 

SmartOdds is currently offering a free one-month trial with promo code WINNINGEDGE25 when you sign up. 

Our suggestion would be to actually use it properly for the month. 

Don’t just log in once. 

Set up your layout. 

Compare a few race meetings. 

Watch some fluctuations. 

Create a price notification. 

Add a runner to SmartBook. 

Have a look at the futures and sports markets. 

Then decide whether it improves the way you follow the market. 

👉 Start Your Free One-Month SmartOdds Trial — Use Promo Code WINNINGEDGE25 

18+. Gamble responsibly. Provider, market and price availability may vary according to the underlying feeds.